Deutsche Telekom launches revolutionary partnership with Evernote across 12 European markets
Jan 21, 2014
- 57 million mobile customers eligible for 6 months of Evernote Premium
Deutsche Telekom and Evernote are expanding their partnership to cover the 12 markets in the DT footprint in continental Europe in addition to Germany. With Evernote, customers can take notes, clip webpages, snap articles, create to-do lists and record audio using their mobile phones. The service is available in all 12 markets. DT customers who activate from now until October 2, 2014 can redeem six months of Evernote Premium by downloading via online app stores or by purchasing a new Android device that already has the application preloaded.
DT customers who take advantage of the promotion will also benefit from advanced features like an increased 1 GB monthly upload capacity, off-line notebook usage and accelerated picture recognition. The Premium feature set also includes Document Search, which allows users to search documents, presentations and spreadsheets within their Evernote Notebooks, and also Reminders, which ensure users stay on track with all of their personal and professional projects.
"We are proud to have been able to put together and launch such a comprehensive international partnership across 12 markets in just four months. Partnerships like these enable us to provide our customers across Europe with access to an increasing number of innovative online services," said Claudia Nemat, Board member for Europe and Technology at Deutsche Telekom. "This is in line with our innovation goal of entering into partnerships to offer unique services that will increase both value for the customer as well as customer loyalty."
"We are excited to be able to build on our existing partnership with Deutsche Telekom in Germany and extend our Evernote Premium offer to millions of customers across the DT footprint," said Alex Pachikov, VP of Partnerships at Evernote. "This is an important milestone for the partnership. It now allows us to enrich the mobile experience for millions of subscribers across Europe. This enables them to capture and recall everything that is important to them across all of their devices."
This partnership is another building block in Deutsche Telekom’s strategy to differentiate itself from its competitors by offering the broadest range of innovative services possible. This way, the DT Group is positioning itself across Europe as the operator that provides added value over and above its core competencies.
The app will be pre-installed on Android in portfolio handsets over the course of the first quarter of 2014 in 11 markets, with the Austrian market to follow early in the second quarter. Local language versions are already available in Austria, Hungary, the Netherlands, Poland and Romania, with the English language version of Evernote available for the remaining markets.
Deutsche Telekom is launching Evernote in Albania, Austria, Croatia, Czech Republic, Greece, Hungary, Montenegro, Macedonia, The Netherlands, Poland, Romania, Slovakia. DT rolled out the app in 2013 in Germany. Evernote currently has over 16 million users in Europe.
About Deutsche Telekom
Deutsche Telekom is one of the world’s leading integrated telecommunications companies with 140 million mobile customers, over 31 million fixed-network lines and more than 17 million broadband lines (as of September 30, 2013). The Group provides fixed network, mobile communications, Internet and IPTV products and services for consumers and ICT solutions for business customers and corporate customers. Deutsche Telekom is present in around 50 countries and has 230,000 employees worldwide. The Group generated revenues of EUR 58.2 billion in the 2012 financial year – more than half of it outside Germany (as of December 31, 2012).
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Evernote builds apps and products that help people remember everything, work effectively and achieve personal and professional success. Privately held, Evernote is a global company headquartered in Redwood City, California with offices throughout the world. For more information about Evernote and its products, visit www.evernote.com.
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