Lisa Machnig

Lisa Machnig

Corporate blogger

Lisa writes about innovation topics, as well as network-oriented solutions for business customers.

Articles by Lisa Machnig

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Why 5G and smart shopping are made for each other

With their Future Stores, Alibaba and Walmart have shown us what "shopping" may look like in the future. The new 5G technology is what can help retailers to go digital.

SME digitalization index 2020/2021


Online presence a great help in the coronavirus pandemic

SME digitalization index 2020/2021 – retail fulfills customer demand for greater flexibility.

Symbolbild "Fashion Fusion"


Deutsche Telekom again combines fashion and technology

DT, through its Telekom Fashion Fusion program, is fostering the visionary ideas of start-ups and young entrepreneurs in the fashion, technology, and product design industries on new and intelligent ways of linking high-tech, wearables, and smart services.

Deutsche Telekom is fighting for an internet free of hate.


Deutsche Telekom is fighting for an internet free of hate

Deutsche Telekom has resumed its campaign against online hate speech. For coronavirus-related reasons, the campaign had to be discontinued at the end of March, with some sporadic exceptions.On July 30, Deutsche Telekom will begin screening the campaign's...


Deutsche Telekom launches its new StreamOn campaign with Justin Bieber

"Your music is now always at your side." That is the slogan under which Deutsche Telekom is set to launch its advertising campaign for its highly successful StreamOn offering, with help from international mega-star – Justin Bieber.