Brand communication

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Telekom scores with market success and customer confidence

Deutsche Telekom is in a brilliant position in national and international brand rankings. A high brand value is the expression of a successful company.

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Hans-Christian Schwingen und Ulrich Klenke.

Media

Chief Brand Officer Schwingen leaves DT – Klenke to succeed

Hans-Christian Schwingen, Chief Brand Officer of Deutsche Telekom, has decided to leave the company effective April 1, 2020 to pursue new challenges. His successor will be Ulrich Klenke.

Telekom shows the International Music Award live and exclusive on MagentaTV.

Media

INTERNATIONAL MUSIC AWARD live on MagentaTV

Deutsche Telekom shows the International Music Award live and exclusive on MagentaTV. The highlights of the new music award will be the performances of Sting, Udo Lindenberg and others.

The jury was convinced especially by the communication regarding to #TAKEPART.

Media

Telekom is Brand of the Year

Deutsche Telekom has received the "Red Dot Brand of the Year" Award in recognition of its successful branding approach. MagentaTV and the online portal Brand Dialog also drew accolades from the jury.

Digital written without a T

Media

T-Systems starts digitization campaign

Everything is new: advertising campaign, brand claim, website, image film. The Deutsche Telekom subsidiary T-Systems starts the autumn with a repositioning of the brand.

#dabei-5g-02-en

Media

#TAKEPART with 5G –Telekom launches campaign

To head into the digital future at 5G speeds. Deutsche Telekom is stepping up efforts to introduce the new mobile communications technology and is kick-starting a wide-ranging communications campaign.

René Bresgen

René Bresgen

Brand, Sponsoring

medien@telekom.de

+49 228 181 49494

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