Brand communication

Deutsche Telekom achieves the highest brand value in its history with growth at a record level.

Most valuable European telco brand

Deutsche Telekom achieves highest brand value in its history.

The color Magenta

Deutsche Telekom brand

Life is for sharing. That is at once our slogan and our aim.

Media information

Your choice

Founder Dagmar Hirche is pleased with the positive response for “Wege aus der Einsamkeit”. (Credit: Wege aus der Einsamkeit)


Aid organizations benefit from Deutsche Telekom initiative

The Telekom initiative "Our place for your help" is having an effect. All five aid organizations are experiencing higher awareness and increased access to their aid offerings.



Telekom supporting aid organizations during the pandemic

For one week, Deutsche Telekom will be making its advertising space available to five non-profit organizations throughout Germany.

Die Mitarbeitenden des Telekom-Service machen den Unterschied.


Telekom service shows: people are what makes the difference

Telekom launches campaign under the motto “We are just like you” („Wir sind wie ihr“)

René Bresgen

René Bresgen

Brand, Sponsoring

+49 228 181 49494


Europe campaign


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