René Bresgen

René Bresgen

Spokesperson, Corporate Blogger

René Bresgen, born in 1967, studied sports science and communications science. After his studies, he worked as a radio and TV journalist. Communication is his "thing". He has a special passion for multimedia communication on brands, marketing, and sponsoring communications presenting material in lively ways, to broad audiences.

Articles by René Bresgen

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Sea Hero Quest

Media

Deutsche Telekom launches revolutionary virtual reality game that aids dementia research

With Sea Hero Quest VR, Deutsche Telekom continues to push technological boundaries by introducing the world’s first consumer focussed Virtual Reality game, where anyone can help scientists fight dementia.

Media

Deutsche Telekom implements new media model in Europe

Greatest possible efficiency, transparency, and flexibility – Deutsche Telekom is continuing to take decisive steps to implement its new media operating model for its national and international paid media activities.

Image brand value

Media

Deutsche Telekom most valuable European telecommunications brand 

Telekom has achieved the highest brand value in its history, at 40.2 billion U.S. dollars. Since its relaunch in 2008, the brand has seen continuous growth in value, increasing by an impressive 352 percent.

The world's largest heavy metal festival in a live stream and in 360°.

Media

Metal in 360° – MagentaMusik 360 streaming Wacken Open Air

The world's largest heavy metal festival in a live stream and in 360° for the first time.

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