René Bresgen

René Bresgen

Spokesperson, Corporate Blogger

René Bresgen, born in 1967, studied sports science and communications science. After his studies, he worked as a radio and TV journalist. Communication is his "thing". He has a special passion for multimedia communication on brands, marketing, and sponsoring communications presenting material in lively ways, to broad audiences.

Articles by René Bresgen

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Love Magenta Shop


"Magenta is more than just a color"

Interview with Alexander Engelhardt, Head of Brand Management.



Stand up! And win ...

Just what is it that makes the Christmas and holiday season so special? And what does Telekom brand and Herbert Grönemeyer have to do with it? Thoughts about values und corporate attitude …

Hans-Christian Schwingen


“Brand and sales are two sides of the same coin"

The recent study „BrandZ Top 50 German Brands“ found DT to be the second most valuable brand in Germany. Deutsche Telekom's Chief Brand Officer Hans-Christian Schwingen arranges the meaning of such results.

The installation „ONCE INFORMATION HAS PASSED INTO PROTEIN” by the Polish artist Iza Tarasewicz


“Art is intended to be provocative”

The Telekom Art Collection is being enhanced with a new work of art. The installation “ONCE INFORMATION HAS PASSED INTO PROTEIN“ by the Polish artist Iza Tarasewicz is now on exhibit in the foyer at Telekom headquarters. Hans-Christian Schwingen, Head of...

Sea Hero Quest


Sea Hero Quest hits four Million downloads

Sea Hero Quest Mobile has reached four million downloads worldwide – cementing its position as an undeniable force for good.