Winfried Ebner

Winfried Ebner

Telekom Botschafter Blogger

Winfried Ebner builds people networks at Deutsche Telekom. He graduated in communications science (majoring in information systems, media management and public relations) at University of Hohenheim and earned his doctorate at the Technical University of Munich with a thesis on "Community Building for Innovations”. Winfried has been working at Deutsche Telekom since 2008 and is involved in topics such as analytics, social media, data for PR, NewWork, Working Out Loud, digital leadership, agility in organizations, and content / digital marketing. #WorkingDifferently with #Werkstolz

Articles by Winfried Ebner

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A deeper dive into the Telekom Ambassador Community

The corporate influencers for a company are becoming a vital part of its communications mix and Deutsche Telekom’s, Telekom Ambassadors, couldn’t be any less than an integral part of it.

Group picture of TELEKOM AMBASSADORs together with Timotheus Höttges in May 2019


TELEKOM AMBASSADORS: The Corporate Influencer - initiative introduces itself

Influencers for companies are becoming increasingly important. The TELEKOM AMBASSADORS act as such corporate influencers and are presented with ten questions and answers.

Manuela Wild, Senior Expert Escalation Management


Towards more discourse at eye level: Three questions to Telekom Ambassador Manuela Wild

Manuela Wild is a Telekom ambassador with a passion. With her initiatives, she impressively demonstrates that our corporate influencers stand for more than just the color magenta.

Andreas Voß shares his Digital X-Factors.


Your Digital X-Factors: Andreas Voß

What are your DigitalX factors? We asked participants of the pioneer event DigitalX in cologne what their views and purposes in terms of a digital lifestyle are. Discuss with us!